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Myths of Social Media Marketing
by Benedict D'costa
- 5 year ago |  1784
author
  • Myth-1=Consumers Aren’t Reading Your Social Posts.
  • Myth-2=Too Much Content Will Reveal Trade Secrets To Competitors.
  • Myth-3=Social Media Cannot Heal Reputation Wounds.
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How Employee Advocacy is important and impacts your brand?
by Kushal Soni
- 5 year ago |  2788
author
  • Employee advocacy is the promotion of a company by the people who work for it
  • Let us understand how employees can bring more traction than company's own social media account.
  • The typical size of employees’ social networks is 10x the size of the company’s network.
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Effects of Social media on our mental health
by Benedict D'costa
- 5 year ago |  1566
author
  • Social media is addictive-Studies show that 63% of Americans log on to Facebook daily, and 40% log on multiple times each day.
  • Social media makes us compare our lives with others'-A team of researchers in UK surveyed users of whom 51% felt lack of confidence due to unfair comparisons.
  • It makes us restless-Out of a sample taken for example, two-thirds admitted having difficulty relaxing when not able to use their social media accounts.
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The 4 C’s of Social Media and Marketing
by Pallavi Mirajkar
- 5 year ago |  3438
author
  • Content:
  • Content is what visitors are looking for and what they will be willing to interact with and share if they find value in it.
  • Conversation:
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