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20 design rules you should never break

  • 01. Don’t Forget To Kern
  • 02. Don’t Disregard Readability/Legibility For Aesthetic Reasons
  • 03. Keep Your Line Lengths Short
  • 04. Have Purposeful Hierarchy
  • 05. Practise Appropriate Word Spacing
  • 06. Use The Correct Alignment
  • 07. Always Use A Grid
  • 08. Always Design For Your Audience
  • 09. Avoid Widows And Orphans
  • 10. Have A Logical Colour Palette
  • 11. Have A Consistent Font Palette
  • 12. Never Use Display Fonts For Body Copy
  • 13. Never Stretch Type
  • 14. Avoid Colour Discord
  • 15. Don’t Think Of White Space As Empty Space
  • 16. Don’t Follow Design Trends
  • 17. Use The Right Tools
  • 18. Consider Your Medium
  • 19. Learn The Rules Of Grammar
  • 20. Don’t Use Too Many Effects

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