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How to narrow down your target audience on Facebook for better targeting?

  • Narrow Lookalike Audiences With Interests.
  • Expand the Age Range.
  • Use the Must Also Match Feature.
  • Exclude Website Visitors.
  • Segment Retargeting Audiences.
  • Target Tech-Savvy Users.
  • Segment Your Audience by Browser.
  • Separate Mobile and Desktop Campaigns.