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Types of audience targeting available on Twitter- Important for Brand Managers

  • Following are different parameters based on which you can reach your potential audience on Twitter-
  • 1. Gender
  • 2. Age
  • 3. Location- Country, Region, City or Pincode
  • 4. Platform- Mobile or Desktop
  • 5. Device used- Iphone or Android or Windows
  • 6. Interest - Based on interest of the audience
  • 7. Keywords- Target people who Tweet with or search for keywords in any order
  • 8. Target people with interests similar to an account's followers.
  • 9. Building audience by uploading email address, mobile no, twitter username or mobile advertiser id
  • 10. Twitter users who are visiting website or particular webpage
  • 11. Your mobile app users.

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